腾讯音乐2023年Q4业绩报告.pdf
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1、Tencent Music Entertainment GroupInvestor Presentation(NYSE:TME&HKEX:1698)March 2024DisclaimerThis presentation has been prepared by Tencent Music Entertainment Group(the“Company”)solely for informational purposes and has not been independently verified.No representations,warranties orundertakings,e
2、xpress or implied,are made by the Company or any of its affiliates,advisers or representatives as to,and no reliance should be placed upon,the accuracy,fairness,completeness orcorrectness of the information or opinions presented or contained in this presentation.None of the Company nor any of its af
3、filiates,advisers,or representatives accept any responsibility whatsoever(innegligence or otherwise)for any loss howsoever arising from any information presented or contained in this presentation or otherwise arising in connection with the presentation.The information presented orcontained in this p
4、resentation is subject to change without notice and its accuracy is not guaranteed.Certain statements in this presentation,and other statements that the Company may make,are forward-looking statements.These statements reflect the Companys intent,beliefs or current expectationsabout the future.These
5、statements can be recognized by the use of words such as“expects,plans,will,estimates,projects,intends,anticipates,believes,confidentor words of similarmeaning.These forward-looking statements are not guarantees of future performance and are based on a number of assumptions about the Company s opera
6、tions and other factors,many of which arebeyond the Companys control,and accordingly,actual results may differ materially from these forward-looking statements.Neither the Company nor any of its affiliates,advisers or representatives have anyobligation and they do not undertake to revise forward-loo
7、king statements to reflect future events or circumstances.This presentation does not constitute an offer to sell or issue or an invitation to purchase or subscribe for any securities of the Company for sale in the United States or anywhere else.No securities of theCompany may be sold in the United S
8、tates without registration with the United States Securities and Exchange Commission or an exemption from such registration pursuant to the Securities Act of 1933,asamended(the“Securities Act”)and the rules and regulations thereunder.No part of this presentation shall form the basis of or be relied
9、upon in connection with any contract or commitment whatsoever.Specifically,these materials do not constitute a“prospectus”within the meaning of the Securities Act.This presentation does not contain all relevant information relating to the Company or its securities,particularly with respect to the ri
10、sks and special considerations involved with an investment in the securities of the Company.In evaluating its business,the Company uses certain non-IFRS measures as supplemental measures to review and assess its operating performance.These non-IFRS financial measures have limitations asanalytical to
11、ols,and when assessing its operating performances,investors should not consider them in isolation,or as a substitute for profit or other consolidated statements of operation data prepared inaccordance with IFRS.201COMPANY OVERVIEWRelentless Commitment to the Healthy Development of Chinas Online Musi
12、c Industry4Q171Q182Q183Q184Q181Q192Q193Q194Q191Q202Q203Q204Q201Q212Q213Q214Q211Q222Q223Q224Q221Q232Q233Q234Q23TME online music paying users(mm)TME paying ratioHigh-quality content and services continuously driving paying user loyalty4Note:1.Paying ratio is calculated by dividing the number of online
13、 music paying users by online music MAUs.18.5%106.71Our Dual Engine Content-and-Platform Strategy5UsersWatchSingListenDiscoverPerformSocializeMonetizationUnique user experienceEnrich content offeringsEmpower creation and distributionPlatformContentTME LiveQQ MusicLazy AudioKugou MusicWeSingKuwo Musi
14、cOnline MusicOnline KaraokeLive StreamingLong-form AudioConcertReachMonetizationCopyright ProtectionEmpower CreationTechnologyContent ProviderCreate Endless Possibilities with Music and TechnologyAll-in-one Online Music and Audio Entertainment Destination6Proprietary TechnologyLarge User BaseInnovat
15、ive Product MatrixComprehensive Content LibraryDiversified MonetizationAll-around suite of music and audio entertainment products and servicesOnline MusicKugou MusicQQ MusicKuwo MusicOnline KaraokeKugou ChangchangWeSingLive StreamingKuwo LiveKugou LiveLong-form AudioLazy AudioLive EventsTME LiveVirt
16、ual Music PlaygroundTMELANDMusician PlatformTencent Musician PlatformOriginal ContentVenus Music AssistantProducer StudioLeading Online Music and Audio Entertainment Platform in ChinaNote:1.Four out of top five music mobile apps in terms of mobile MAUs in 2022;2.In 4Q2023.For the definitions of the
17、cited key operating metrics,please refer to the introduction section in the Companys 2022 20-F filed on April 25,2023.Beginning in the first quarter of 2023,“online music MAUs”includes unique mobile and certain IoT devices.“Online music MAUs”for any given period(i)refers to the monthly average of th
18、e sum of the MAUs for that period;and(ii)includes QQ Music,Kugou Music,Kuwo Music and other music products,through which such product is accessed at least once in that month;duplicate access of different services by the same device is not eliminated from the calculation;3.As of December 31,2023;4.As
19、 of December 31,2023;5.Last twelve months as of December 31,2023.Extensive ContentStrong MonetizationRMB27.8bnLTM 20235total revenuesRMB32.22bnTotal cash,cash equivalents andterm deposits422.4%LTM marginLeading Platform4 out of Top 5Music mobile apps in China1Massive User Scale106.7mmOnline music su
20、bscribers120.6%YoY growthWorld recordin the MIREX song prediction technology competition Innovative TechnologyWinnerof the world-renowned MIREX global song recognition technology competition7200mm+Total music&audio tracks3480K+Number of indie musicians3576mmOnline music MAUs1104mmSocial entertainmen
21、t mobile MAUs202BUSINESS OVERVIEWOur Content:Chinas Most Comprehensive Music Library9Note:1.As of December 31,2023.Tencent Musician PlatformCultivate and empower indie musicians&original music Rich variety of creation scenarios and opportunities to explore socialand cultural values through musicOne-
22、stopplatformtoempowermusicianswithcomprehensiveresources and services as well as holistic support ranging from onlineand offline promotions to diverse monetization avenuesPromotional CapabilitiesIntegrated internal and external promotion resourcesVaried promotional channels such as variety shows,fil
23、ms,videos andperformance eventsBroader Tencent ecosystem for music promotionLabelsLeading music library with diversified genresHundreds of domestic and international music label partners1with200mm+music and audio tracks1Head-start period partnerships with top domestic and overseas labelsand artistsV
24、arious trendy genres including Chinese ancient style,Hip-hop,J-POP,K-POP,ACG,EDM;and diverse music verticals such as gaming,classical,and electronic musicAdvanced technology-driven production capabilitiesProprietary technology and deep understanding of music trends tosystematically and efficiently c
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