BEC-Writing-assignment-analysis1.ppt

BEC Writing assignmentHomework:Part TwopYour company exports to a number of countries around the world.The company is looking for new agents for international freight(国际货运).pRead the two advertisements below,on which you have made some notes.pThen,using the notes,write a short report for the Export Sales Manager,covering all your points and saying which agent you recommend.pWrite 120-140 words.Report formatReportDate:Report on:Introduction:(the purpose of writing,keep it brief and concise)Findings:(what do you get from the survey or research)Conclusion:(what do you conclude from the findings)Recommendations:(state actions that the writer of the report feels need to be taken based on the findings and conclusions.)Negative examplespDate:5.8.09pReport on:pLooking for new agents for international freightpA new agent is chosen from Globeline and FTD Shipping AgentpAdvice on selecting New AgentspRecommend new agent for international flightpNew agents for international freightIntroductionnegative examplespTo find a suitable agent for our companys export businesspThis report aims to present the reasons why choose Globelink as our new agent for international freight.pThe aim of this report is to cover the information about two agents and make a recommendation Introduction(Sample)pThis report aims to assess whichagent,Globlelink or FTD Shipping Agents,ismore eligible for our companys internationalfreight.Findings(negative examples)pGloblelink has 25 years experience in sea freight.It has the worldwide destinations,available air freight,but,it may need for urgent orders,I think.All documentation provides,for this one,I think Globlelink is better for they complete all customs form and FTD dont.FTD shipping agents which freight agents to many major ports,mainly in Europe,has refrigerated shipping.The containers available and no quantity too small,then,it could be useful for small orders.If we want to get further information and details,the charges of FTD shipping agents is a bit higher than Globlelink.negative examplespGlobelink has 25 years experience in sea freight to worldwide destinations and air freight also available.Whats more,because all documentation provided,they complete all customs forms FTD dont.pThe FTD freight agents to many major ports and could be useful for small orders.However,it mainly in Europe and the price is a bit higher than Globelink.negative examplespIt has worldwide destinations.-It delivers goods to destinations throughout the worldpIt requires no quantity too small.-It places no limitation on pThey/there are no quantity too small.pIts documentations are provided.pFTD doesnt have the completed customers forms.pContainer and small order are available.Findings(Sample)A comparison of the two agents shows that they differ in the following respects:1)Experience.Globelink boasts a history of 25 years in sea freight,much longer than FTD;2)Destinations.Globelink delivers freight to all destinations in the world while FTD is limited to major ports mainly in Europe;3)Services.Globelink makes available air freight which may be needed for urgent orders.Unlike FTD,it completes all documentation,including customs forms.FTD,however,offers services like refrigerated shipping,container availability and no minimum requirement for small orders;4)Charge.FTD charges a bit higher than Globelink.Conclusion(negative examples)pIt was concluded that Globelink has more advantages than FTD for us.pIn a conclusion that both agents are suitable.pComparing the two agents,I recommend Globlelink.pWith regard to orders,FTD shipping agents is more flexible than Globelink;However,Globelink can reach unsepcified destination.negative examplespWe would choose one of them according to our need.pIt was concluded that GL can offer more services than FTD and paid less.Conclusion(Sample)As was shown above,FTD leaves much to be desired in the fulfillment of the freight agent role for our company that exports to a number of countries around the world.As a company with international export business,we require full coverage of ports in the world,air freight in case of emergency,all completed documentation and above all competitive rates.Thus,Globelink is a more eligible candidate for new freight agent.Recommendation(negative examples)pIn order to ensure that it is beneficial to our company,I would recommend that the Globelink agents.For it meets the requirements of our company better.pAs our company exports to a number of countries around the world,so Globelink is a better one for us.Recommendations(sample)I recommend that we contact Globelink for further information and propose a negotiation to nail down(underpin)details for cooperation.