外贸实务流程(发盘函写作)市公开课一等奖省赛课微课金奖课件.pptx

,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,外贸实务流程,发盘函写作,1/11,发盘函内容,1.,2.,3.,4.,5.,6.,确认收到询盘，回复客户提出要求,强调产品优势和特色,按客户要求发盘，列明主要交易条件,说明报价使用期,勉励客户订货,礼貌性结尾,2/11,确认收到询盘，回复客户提出要求,We are pleased to receive your enquiry of,Mar.13,in which you asked about our,plush toys,.The samples you asked for will be,sent,to you,by separate post,.,另邮。还能够说,by separate mail/under separate cover,空邮：,airmailed,3/11,强调产品优势和特色,We think you have made an excellent choice in selecting the four items,and once you have seen the samples,we are sure you will be impressed by,the quality of inner and outer fabric,.,优良工艺,fine workmanship,独特设计,unique design,4/11,按客户要求发盘，列明主要交易条件,As requested,we would like to quote our favorable prices as follows:,Art.No.,Commodity,Name,Min.Order Quantity,Unit Price CIF Rotterdam,20 FCL Basis,LCL Basis,KB0278,Twin Bear,400 sets,USD 9.79/set,USD 11.49/set,KB0677,Brown Bear with Red Bow,400 sets,USD 14.79/set,USD 16.37/set,KB5411,Twin Bear in Ballet Costume,400,sets,USD,11.69/,set,USD 13.39/,set,KB7900,Bear in Pink T-Shirt,400 sets,USD 15.67/set,USD 17.25/set,规：货号,规：品名,数,价,(,规,格、,数,量、,包,装、,装,运、,价,格、,付,款、,保,险,),单位相同,5/11,按客户要求发盘，列明主要交易条件,Packing:KB0278&KB5411:2 pcs/set,4 sets/ctn,1008 sets/20 FCL,KB0677&KB7900:,3 pcs/set,8 sets/ctn,1080 sets/20 FCL,Payment:By sight L/C(,也能够说成,L/C at sight),其它支付方式还有什么呢？,Shipment:To be effected within 30 days,from receipt of the relevant L/C,.,Insurance:,For 110%invoice value,covering All Risks and War Risks,.,包,付,装,保,纸箱包装方式,集装箱容纳数量,说明投保加成率,说明投保险种,upon receipt of:,等,一收到；等,一寄到,L/C at 30 days sight/L/C 30 days after sight;L/C 30 days after B/L date;,D/P;D/A;T/T,若订货早于本月底，到证后,30,天内交货：,with,(,相当于“条件是，若”,),your order,no later than,the end of this month,能在5月出运，但信用证必须在,年,3,月底前开到：,with the relevant L/C reaching us,by the end of March,6/11,说明报价使用期,Because of fluctuating exchange rates,we can only hold these prices for three weeks from todays date.,替换成：,the offer is valid for 21 days/3 weeks.,实盘：是发盘人在一定时限内愿按所提条件达成交易必定表示。实盘发盘人在其要求使用期限内受到所发实盘约束，即在发盘使用期内发盘人非经收盘人同意，不得撤回、变更或修改。受盘人在使用期内如无保留地接收，交易即告成立。除以上表示方式以外，还有如：,The offer is firm subject to your reply reaching us by 5 p.m.,March 19,our time.,3,月,19,日我方当地时间下午,5,点前收到你方回复为准。,虚盘：非承诺性表示，没有时限要求。如：,The offer is subject to our final confirmation,7/11,勉励客户订货,We believe you will find,a ready sale,for our products in,Netherlands,as have other retailers throughout,Europe and America,and we do hope we can reach an agreement on the terms quoted.,畅销，很快卖出去,8/11,礼貌性结尾,Thank you for your interest;we look forward to hearing from you soon.,必不可少！,9/11,注意事项,发盘内容需完整，对于客户在询盘函中指定某项交易条件，即使同意都应在发盘函中作明确表述。,We would like to point out that we usually settle our accounts on D/P at 30 days after sight,.,We request the December delivery.,在发盘函中对客户感兴趣产品卖点给予突出强调。,Once you have seen the machine in operation,you will be impressed by its trouble-free performance.,对于客户在询盘函中特殊要求或问询，一定及时作出回应。,Since we have received a rush of orders,we regret to say that we are unable to make delivery until January.,发盘时应明确数量。,数量改变会直接影响到国内费用分摊！所以在报价时，必须说明每一个价格所对应数 量。报,LCL,时，通知客户工厂所提出最低起订量。报,FCL,时，通知客户整箱所对应商品数量。,10/11,练习,1.,看,P56,再查,P407,出口报价核实汇总，制作表格。说明货号、品名、最低起订量和各个价格(学会使用,Excel,复制、粘贴以及拖动功效)。,2.,看,P62,题目稍作修改后写发盘函。,11/11,