VI常用项目一览表.doc

VI系统设计项目一览：

VI基础设计系统
１：企业标志设计                                              
　□ 企业标志及标志创意说明                                    
　□ 标志墨稿                                                  
　□ 标志反白效果图                                            
　□ 标志标准化制图                                            
　□ 标志方格坐标制图                                          
　□ 标志预留空间与最小比例限定                                
　□ 标志特定色彩效果展示                                     
２：企业标准字体                                              
　□ 企业全称中文字体                                         
　□ 企业简称中文字体                                          
　□ 企业全称中文字体方格坐标制图                              
　□ 企业简称中文字体方格坐标制图                              
　□ 企业全称英文字体                                          
　□ 企业简称英文字体                                            
　□ 企业全称英文字体方格坐标制图                               
　□ 企业简称英文字体方格坐标制图                                
３：企业标准色（色彩计划）                                
　□ 企业标准色（印刷色）                                  
　□ 辅助色系列                                            
　□ 下属产业色彩识别                                     
　□ 背景色使用规定                                        
　□ 色彩搭配组合专用表                                      
　□ 背景色色度、色相                                        
４：企业造型（吉祥物）                                  
　□ 吉祥物彩色稿及造型说明                                
　□ 吉祥物立体效果图                                      
　□ 吉祥物基本动态造型                                    
　□ 企业吉祥物造型单色印刷规范                           
　□ 吉祥物展开使用规范                                    
５：企业象征图形                                           
　□ 象征图形彩色稿（单元图形）                            
　□ 象征图形延展效果稿                                   
　□ 象征图形使用规范                                      
　□ 象征图形组合规范                                      
６：企业专用印刷字体                                      
　□ 企业专用印刷字体                                      
７：基本要素组合规范                                      
　□ 标志与标准字组合多种模式                              
　□ 标志与象征图形组合多种模式                            
　□ 标志吉祥物组合多种模式                                
　□ 标志与标准字、象征图形、吉祥物组合多种模式            
　□ 基本要素禁止组合多种模式       

VI应用设计系统
1：办公事物用品设计                                        
　□ 高级主管名片                                          
　□ 中级主管名片                                          
　□ 员工名片                                              
　□ 信封                                                  
　□ 国内信封                                              
　□ 国际信封                                              
　□ 大信封                                                
　□ 信纸                                                  
　□ 国内信纸                                              
　□ 国际信纸                                              
　□ 特种信纸                                              
　□ 便笺                                                  
　□ 传真纸                                                
　□ 票据夹                                                
　□ 合同夹                                                
　□ 合同书规范格式                                        
　□ 档案盒                                                
　□ 薪资袋                                                
　□ 识别卡（工作证）                                        
　□ 临时工作证                                              
　□ 出入证                                                
　□ 工作记事簿                                            
　□ 文件夹                                                
　□ 文件袋                                                
　□ 档案袋                                                
　□ 卷宗纸                                        
　□ 公函信纸                                     
　□ 备忘录                                          
　□ 简报                                           
　□ 签呈                                               
　□ 文件题头                                           
　□ 直式、横式表格规范                                
　□ 电话记录                                               
　□ 办公文具                                         
　□ 聘书                                                    
　□ 岗位聘用书                                           
　□ 奖状                                                  
　□ 公告                                                
　□ 维修网点名址封面及内页版式                            
　□ 产品说明书封面及内页版式                                
　□ 考勤卡                                             
　□ 请假单                                              
　□ 名片盒                                             
　□ 名片台                                         
　□ 办公桌标识牌                                          
　□ 及时贴标签                                         
　□ 意见箱                                        
　□ 稿件箱                                               
　□ 纸杯                                                 
　□ 茶杯、杯垫                                        
　□ 办公用笔、笔架                                      
　□ 笔记本                                            
　□ 记事本                                               
　□ 公文包                                               
　□ 通讯录                                           
　□ 财产编号牌                                             
　□ 培训证书                                            
　□ 国旗、企业旗、吉祥物旗旗座造型                           
　□ 挂旗                                                  
　□ 屋喜欢你的作品,向你学习吊旗                                               
　□ 竖旗                                                   
　□ 桌旗                                                 
2：公共关系赠品设计                                           
　□ 贺卡                                                  
　□ 专用请柬                                             
　□ 邀请函及信封                                        
　□ 手提袋                                               
　□ 包装纸                                                
　□ 钥匙牌                                                
　□ 鼠标垫                                                 
　□ 挂历版式规范                                        
　□ 台历版式规范                                        
　□ 日历卡版式规范                                    
　□ 明信片版式规范                                      
　□ 小型礼品盒                                         
　□ 礼赠用品                                          
　□ 标识伞                                               
3：员工服装、服饰规范                                     
　□ 管理人员男装（西服礼装\白领\领带\领带夹）                 
　□ 管理人员女装（裙装\西式礼装\领花\胸饰）               
　□ 春秋装衬衣（短袖）                             
　□ 春秋装衬衣（长袖）                                     
　□ 员工男装（西装\蓝领衬衣\马甲）                          
　□ 员工女装（裙装\西装\领花\胸饰）                                
　□ 冬季防寒工作服                                          
　□ 运动服外套                                                    
　□ 运动服、运动帽、Ｔ恤（文化衫）                                
　□ 外勤人员服装                                                  
　□ 安全盔                                                         
　□ 工作帽                                                          
4：企业车体外观设计                                                  
　□ 公务车                                                        
　□ 面包车                                                       
　□ 班车                                                            
　□ 大型运输货车                                                 
　□ 小型运输货车                                                  
　□ 集装箱运输车                                                
　□ 特殊车型                                                     
5：标志符号指示系统                                  
　□ 企业大门外观                                      
　□ 企业厂房外观                                     
　□ 办公大楼体示意效果图                                        
　□ 大楼户外招牌                                                
　□ 公司名称标识牌                                            
　□ 公司名称大理石坡面处理                                   
　□ 活动式招牌                                                
　□ 公司机构平面图                                           
　□ 大门入口指示                                          
　□ 玻璃门                                               
　□ 楼层标识牌                                         
　□ 方向指引标识牌                                         
　□ 公共设施标识                                            
　□ 布告栏                                               
　□ 生产区楼房标志设置规范                                  
　□ 立地式道路导向牌                                    
　□ 立地式道路指示牌                                        
　□ 立地式标识牌                                           
　□ 欢迎标语牌                                               
　□ 户外立地式灯箱                                          
　□ 停车场区域指示牌                                         
　□ 立地式道路导向牌                                              
　□ 车间标识牌与地面导向线                                        
□ 车间标识牌与地面导向线                                          
　□ 生产车间门牌规范                                              
　□ 分公司及工厂竖式门牌                                          
　□ 门牌                                                          
　□ 生产区平面指示图                                              
　□ 生产区指示牌                                                  
　□ 接待台及背景板                                                
　□ 室内企业精神口号标牌        
　□ 玻璃门窗醒示性装饰带                                          
　□ 车间室内标识牌                                                
　□ 警示标识牌                                                    
　□ 公共区域指示性功能符号                                        
　□ 公司内部参观指示                                              
　□ 各部门工作组别指示                                            
　□ 内部作业流程指示                                              
　□ 各营业处出口／通路规划                                        
6：销售店面标识系统                                              
　□ 小型销售店面                                                
　□ 大型销售店面                                                
　□ 店面横、竖、方招牌                                          
　□ 导购流程图版式规范                                          
　□ 店内背景板（形象墙）                                        
　□ 店内展台                                                    
　□ 配件柜及货架                                                
　□ 店面灯箱                                                      
　□ 立墙灯箱                                                      
　□ 资料架                                                        
　□ 垃圾筒                                                        
　□ 室内环境                                                      
7：企业商品包装识别系统                                            
　□ 大件商品运输包装                                              
　□ 外包装箱（木质、纸质）                                        
　□ 商品系列包装                                                  
　□ 礼品盒包装                                                    
　□ 包装纸                                                        
　□ 配件包装纸箱                                                  
　□ 合格证                                                        
　□ 产品标识卡                                                    
　□ 存放卡                                                        
　□ 保修卡                                                        
　□ 质量通知书版式规                                              
　□ 说明书版式规范                                                
　□ 封箱胶                                                        
　□ 会议事务用品                                                  
8：企业广告宣传规范                                                
　□ 电视广告标志定格                                                
　□ 报纸广告系列版式规范（整版、半版、通栏）                      
　□ 杂志广告规范                                                  
　□ 海报版式规范                                                    
　□ 系列主题海报                                              
　□ 大型路牌版式规范                                            
　□ 灯箱广告规范                                                
　□ 公交车体广告规范                                            
　□ 双层车体车身广告规范                                        
　□ Ｔ恤衫广告                                                  
　□ 横竖条幅广告规范                                            
　□ 大型氢气球广告规范                                         
　□ 霓红灯标志表现效果                                          
　□ 直邮ＤＭ宣传页版式                                          
　□ 广告促销用纸杯                                                
　□ 直邮宣传三折页版式规范                                        
　□ 企业宣传册封面、版式规范                                      
　□ 年度报告书封面版式规范                                        
　□ 宣传折页封面及封底版式规范                                    
　□ 产品单页说明书规范                                            
　□ 对折式宣传卡规范7                                            
　□ 网络主页版式规范                                              
　□ 分类网页版式规范                                              
　□ 光盘封面规范                                                  
　□ 擎天拄灯箱广告规范                                            
　□ 楼喜欢你的作品,向你学习灯箱广告规范                                              
　□ 户外标识夜间效果                                              
　□ 展板陈列规范                                                  
　□ 柜台立式ＰＯＰ广告规范                                        
　□ 立地式ＰＯＰ规范                                              
　□ 悬挂式ＰＯＰ规范                                              
　□ 产品技术资料说明版式规范                                      
　□ 产品说明书                                                      
　□ 路牌广告版式                                                    
9：展览指示系统                                                      
　□ 标准展台、展板形式                                              
　□ 特装展位示意规范                                                
　□ 标准展位规范                                                    
　□ 样品展台                                                        
　□ 样品展板                                                        
　□ 产品说明牌                                                      
　□ 资料架                                                          
　□ 会议事务用品                                                    
10：再生工具                                            
　□ 色票样本标准色                                      
　□ 色票样本辅助色                                        
　□ 标准组合形式                                          
　□ 象征图案样本                                          

（注：以上VI识别系统开发项目根据企业实际需求规划而定。）